Workshops & Events
Dive deep into specific topics with practical, skills-focused workshops. Led by expert trainers, we combine learning with real-world application, so you leave with actionable takeaways you can implement quickly. Want us to write a workshop for you?
Get in touch!
FREE ONE DAY WORKSHOP
Social Media for Business
An in-person workshop designed to help service-based businesses learn how to leverage social media to promote their brand and connect with new customers. We’ll cover essential steps to establish a social media presence and provide a foundation for creating effective content.
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Set up your business profiles
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Create social media posts
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Create a realistic weekly content plan
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Learn how to use social media to drive sales.
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​The eligible businesses who can attend the Lincoln Be Smarter workshops, must have a post code with the administrative area of the City of Lincoln Council. To register please email Lincolnbesmarter@lincoln.ac.uk.
FREE ONE DAY WORKSHOP
Lead Generation & Lead Magnets
Discover proven strategies to attract high-quality leads and convert them into loyal
customers. This session emphasizes the vital role of lead generation in driving consistent
revenue by building a robust pipeline of potential customers.
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Learn to design and implement effective lead magnets
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Identify the best techniques for your business,
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Create compelling content that converts.
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Explore tools like automation, landing pages, and email nurturing sequences to guide leads through your sales funnel.
By the end, you’ll have a clear, actionable plan to grow your customer base and boost your revenue.
​The eligible businesses who can attend the Lincoln Be Smarter workshops, must have a post code with the administrative area of the City of Lincoln Council. To register please email Lincolnbesmarter@lincoln.ac.uk.
FREE ONE DAY WORKSHOP
Canva Essentials
An in-person workshop designed to help businesses learn how to create professional looking content for all of their social media platforms using the free platform Canva..
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Exploring what Canva is and how it can benefit your business
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Create professional looking graphics
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Create different types of content for all social media platforms
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Create a brand kit
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Utilise Canvas AI features
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By the end of this workshop you will have the confidence to use Canva to enhance your business and use it to grow your social media presence.
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​The eligible businesses who can attend the Lincoln Be Smarter workshops, must have a post code with the administrative area of the City of Lincoln Council. To register please email Lincolnbesmarter@lincoln.ac.uk.